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Lettings negs are awful at getting new business

If you're a boss of a lettings agency and not happy with how the way your staff aren’t motivated to get new business, new landlords into your business, then take a look at what they get rewarded for.
Until you change the rewards, your Negs and property managers are not going to change their behaviour, because people always have a reason. Even if the reason isn't YOUR reason.
If you pay commission on a simple gross office turnover, why would a Neg go out of his / her way to cultivate a long term relationship to get a landlord, when they can railroad a few tenants to sign up for those properties you already have on the books.
Maybe, if you paid half their bonus on getting income/turnover ie new tenants for your EXISTING properties and paid the rest of the bonus on getting NEW business .. you might be surprised