How To Get More People To Use Your Lettings and Estate Agency Blog

You’re an estate agent? So, what’s the market doing?” It’s the first thing everyone asks when they find out what you do. And yet... scroll through most agents’ social feeds and you’ll see: ✅ New listings ✅ Just sold ✅ Meet the team ✅ Awards ✅ Office dogs (I like that though) But barely a whisper about what’s actually happening in the property market. Why? Is it because you think people aren’t interested? (They are.) Worried you’ll say the wrong thing? (Outsource it to people like Dataloft or myself) Don’t know where to get the data? (Plenty of free sources out there.) If we want to be seen as experts, advisers and professionals — not just listers and sellers — then surely we have to show that we understand the market and can explain it in plain English. Not every post has to be a lecture. But silence on the market is… telling. So, estate agents and letting agents alike — what’s happening in your patch right now?

The primary brand colour of the 50 largest UK estate agency firms

50% of your exchanges in the next 12 months will come from this small group of people The owner has only been in the property for no more than 6 years and 18 weeks I have done this calculation every year for the last 5 years in 100+ locations around the U.K. everytime And irrespective of where you are in the U.K ….. this number has only changed by a few weeks There is a huge sweet spot of movers you can target to get your listings Also of note to make your targeting even smarter… 1. The homes are more lower to middle property ladder homes (first time and second time buyer properties) 2. And have been in their home between 3.5 and 5.5 years Target those in your CRM or if you are a new agent, A. go to Rightmove B. click on the House Prices tab C. then on the drop down menu, D. Click on ‘Sold House Prices’, then type in your town or area name and press Search E. The results it gives are in date order, so if you are targeting lower end properties, consider clicking on Terraced (or Semi ...

Am I talking 💩 or the truth???

Lovely to see the ARLA Propertymark El President - Megan Eighteen FARLA FNAEA at today Estate Agent Conference.