Big mailing lists that the big estate Agents bang on about
Quantity Is Their Excuse. Quality Is My Weapon.
What to say:
"The big EA firm will talk about how many people are on their mailing list. Ask them how many of those people have viewed a home in the last fortnight."
Add this ....
" If a big agent tells you their list will sell your home, ask them how many people on that list have spoken to a negotiator in the last seven days. Then watch them change the subject"
and the sucker punch ....
"They hide behind numbers because they cannot compete on personal service."
Quantity Is Their Excuse. Quality Is My Weapon.
What to say:
"The big EA firm will talk about how many people are on their mailing list. Ask them how many of those people have viewed a home in the last fortnight."
Add this ....
" If a big agent tells you their list will sell your home, ask them how many people on that list have spoken to a negotiator in the last seven days. Then watch them change the subject"
and the sucker punch ....
"They hide behind numbers because they cannot compete on personal service."