The internet has created a level playing field when it comes to estate & letting agencies.
The portals have done that.
Yet as an industry, we haven’t used that to our advantage, more in fact to our disadvantage.
We all look the same, act the same - it’s no wonder we are being beaten down on fee when we all look the same.
In the absence of proving your worth - the only thing people can judge you on is your fee
Now you have social media which enables you to build an agency without the hindrance of a lack of money or permission and start and grow an estate agency with ease (it will take time and be hard work mind you).
The portals have done that.
Yet as an industry, we haven’t used that to our advantage, more in fact to our disadvantage.
We all look the same, act the same - it’s no wonder we are being beaten down on fee when we all look the same.
In the absence of proving your worth - the only thing people can judge you on is your fee
Now you have social media which enables you to build an agency without the hindrance of a lack of money or permission and start and grow an estate agency with ease (it will take time and be hard work mind you).
And as long you have all the passion and curiosity, you will win so big.