Estate Agents Are Nothing Without Rightmove Strip away Rightmove, and 80% of estate agents would be out of business tomorrow. They rely on portals to do all the heavy lifting because they have no idea how to sell. They don’t know how to generate demand, how to prospect for buyers, or how to create urgency. Their entire job is uploading photos and waiting for an email. Here’s a question: if you’re an estate agent, what would you do if Rightmove shut down tomorrow? If your answer isn’t immediate, you’re not a real salesperson—you’re just a glorified admin assistant.
Estate Agency Marketing can also be fun! Some examples of the recent ChatGpT prompt I sent my agent clients. The prompt is 5 pages long - yes 5 pages long! Yet it only takes 40 / 50 seconds to change the appropriate sections Note how actual local features are in the background Like Roseberry Top Hill with John’s filler, St Wulfrums Church with Tony Rubys filler of Grantham and Lancaster Castle with Michelle’s So have some fun with your marketing