𝗧𝗵𝗲 𝗕𝗶𝗴𝗴𝗲𝘀𝘁 𝗟𝗶𝗲 𝗶𝗻 𝗘𝘀𝘁𝗮𝘁𝗲 𝗔𝗴𝗲𝗻𝗰𝘆 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴
Your Problem: Agents think social media is just for showing listings. It’s not. It’s for proving why a seller should choose YOU. And right now, 36% of them are making that decision based on market knowledge.
But when they look at your content, what do they see?
A sea of For Sale signs and Just Solds. That’s not proving you understand the market—that’s just proving you’re busy. And being busy isn’t a USP.
Sellers don’t just want to know you sell houses. They want to know you can sell their house for the right price, at the right time, in the right way. If your content isn’t answering those questions, you’re invisible when it matters most.
The Solution: Flip your strategy. Start talking about local market trends, pricing strategies, and buyer demand.
Stop being an estate agent.
Start being a local market expert.
That’s the agent sellers are actually looking for.
Your Problem: Agents think social media is just for showing listings. It’s not. It’s for proving why a seller should choose YOU. And right now, 36% of them are making that decision based on market knowledge.
But when they look at your content, what do they see?
A sea of For Sale signs and Just Solds. That’s not proving you understand the market—that’s just proving you’re busy. And being busy isn’t a USP.
Sellers don’t just want to know you sell houses. They want to know you can sell their house for the right price, at the right time, in the right way. If your content isn’t answering those questions, you’re invisible when it matters most.
The Solution: Flip your strategy. Start talking about local market trends, pricing strategies, and buyer demand.
Stop being an estate agent.
Start being a local market expert.
That’s the agent sellers are actually looking for.
