Homeowners love a high asking price.

Not because it helps them move.
But because it makes the neighbours jealous.

That’s the problem.

You're not selling to the bloke across the street.

You're selling to buyers scrolling Rightmove at midnight.

And buyers don’t clap for your ambition.
They skip overpriced homes faster than you can say “no viewings”.

So here’s the truth, plain and brutal:

• A high price makes your neighbours think you're clever.
• Six months later, no offers makes them think you're desperate.
• They’ll admire your price today, and laugh your price reductions in six months time.
• You’re selling your house, not your pride.
• We can aim for ego or we can aim for exchange. Only one gets you moved.

If you want to feel good, list high.
If you want to move, list right.

Your call.