Here is some truth about estate agency marketing…
I need not go on.
Everything works.
…… When done well.
My advice is to stop looking at the medium of the message (ie the way it’s delivered - as all the ways mentioned above)
…and the message itself.
Spend more time crafting the message first - then decide how you want present it to your potential client second.
- Emailing your database works
- Rightmove Pie Charts work
- Content marketing works
- Google Ad words works
- Newspaper Ads work
- Facebook Ads works
- 20/20 leaflets work
- Direct mail works
- Radio Ads worK
- BNI works
I need not go on.
Everything works.
…… When done well.
My advice is to stop looking at the medium of the message (ie the way it’s delivered - as all the ways mentioned above)
…and the message itself.
Spend more time crafting the message first - then decide how you want present it to your potential client second.