When half of the people who have sold in the last 2 years have been in their house for less than 6 years?
It’s because so many agents are too focussed on the transaction than building relationships
Transactions are absolutely vital for the short-term survival of your agency, yet relationships are important catalysts for long-term success.
Here are a number of ways to turn your estate agency from a transactional agency into a long-term relationship agency
1. Over-communicate throughout the selling process.
2. Show your appreciation to the buyer by saying thank you and providing a personalised exchange & completion gift
3. Stay in touch with the buyer after the sale and check in regularly with 6 monthly WhatsApp video house price updates / what’s happening in their locality regarding other listings/sales (I have a script and technique that works a treat)
Drip drip drip - by doing this, by focusing on building better, broader, and deeper relationships, listings will always follow.
It’s because so many agents are too focussed on the transaction than building relationships
Transactions are absolutely vital for the short-term survival of your agency, yet relationships are important catalysts for long-term success.
Here are a number of ways to turn your estate agency from a transactional agency into a long-term relationship agency
1. Over-communicate throughout the selling process.
2. Show your appreciation to the buyer by saying thank you and providing a personalised exchange & completion gift
3. Stay in touch with the buyer after the sale and check in regularly with 6 monthly WhatsApp video house price updates / what’s happening in their locality regarding other listings/sales (I have a script and technique that works a treat)
Drip drip drip - by doing this, by focusing on building better, broader, and deeper relationships, listings will always follow.