How To Get More People To Use Your Lettings and Estate Agency Blog

  I so miss being on the front line of agency. Looking at the diary to see what free vals / market appraisals I have for the week, going up against the competition, the thrill of winning the listing, the heart ache of losing it to the competition .. rollercoaster or what!  Being a Valuer/Lister is a lonely old job. Everyone in the office, the Negs, Admin people, Branch Manager, Area Manager/Directors look at you as you leave for the daily vals expecting you to bring back the signed agency agreements, just like   cave dwellers sitting round the camp fire from 20,000 years ago, expecting you to come home with a wildebeest from the daily hunt. Thankfully, there is no need to go hunting as Waitrose is just down the road, but you are still expected to bring home the bacon. You are the Valuer and you my friend are in the selling game. Selling yourself, your agency, those services for the property owner, be they a landlord or vendor. .. and that is the bottom ...

 There is nothing better than the thrill of the free valuation or market appraisal. Many agents have many different methods in securing the listing. These are my thoughts on the subject of securing more listings by improving your conversion rate .. thoughts that I want to share with you ..   I hope you like them and hope you learn something new Microwaves We live in a society with a mindset of wanting (and nearly getting) everything "right now". Technology has made gathering or sending information extremely fast and we've begun to think that everything in life should be available on demand.   Those Valuers who try to bag those listings with clever shortcuts, often find   them not getting the listing. My advice would be instead of thinking like a microwave, think like a slow cooker! You can’t rush your landlord (or vendor) through the process because you are in a hurry or because it’s the 29 th of the month and you haven’t hit your listings target this mo...

A course for letitng agents will be held on Thurs 9th July and Friday 10th July 2015 in Grantham at The Angel and Royal Hotel to help letting agents get more landlords Its a two day course and on it we will teach you two things .. The 'Landlord Farming System' itself ... where to place the interesting articles you write about your local town, how to set up a blog, how to sort newsletters, how to use social media to get the attention, interest and trust of landlords, how to get hundred and thousands of email addresses of landlords / movers and shakers in your town How to write the articles themselves Is the course any good?  No of course not ..... its bl**dy great! (Grantham is 59 minutes from London Kings Cross train station (and 26 miles East of Nottingham)). See what these agents said of the course and the system .. John Paul MD of The Castledene Group (and Winner of the Sunday Times best UK Lettings Agent 2014) I found Christopher's course ...